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Reading: Binance Captures 94% Airdrop Market Share Driving User Engagement, Dominance
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Your Crypto News Today > Exchange > Binance Captures 94% Airdrop Market Share Driving User Engagement, Dominance
Exchange

Binance Captures 94% Airdrop Market Share Driving User Engagement, Dominance

July 2, 2025 3 Min Read
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Binance Captures 94% Airdrop Market Share Driving User Engagement, Dominance

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  • Binance Leads in Itemizing High quality and Rewards
  • Binance Leads Bitcoin Liquidity

Binance stays the undisputed chief amongst centralized cryptocurrency exchanges in 2025. It was the one main platform that didn’t delist any tokens added between January 1, 2023, and December 31, 2024.

This, in keeping with CryptoQuant, mirrored a “rigorous” itemizing technique and operational stability.

Binance Leads in Itemizing High quality and Rewards

The newest stats reveal that Binance distributed over $2.6 billion in airdrops in 2024 alone. In doing so, the crypto trade captured greater than 94% market share within the rewards section. Applications akin to Launchpool and Megadrop have managed to draw thousands and thousands of individuals, thereby strengthening person engagement and solidifying their dominance in token rewards.

As of June 2025, the crypto trade continues this trajectory, and projections point out continued management in itemizing high quality and reward distribution. For traders, these metrics place Binance as a secure and dependable trade for participation in crypto markets.

This dominance extends to liquidity metrics throughout main crypto belongings as effectively.

Binance Leads Bitcoin Liquidity

CoinGecko not too long ago reported that Binance leads Bitcoin liquidity throughout all depth ranges, and holds roughly $8 million in depth on either side inside a +/- $100 vary, forward of Bitget and OKX. It accounts for round 32% of BTC liquidity amongst prime exchanges.

Apparently, inside a tighter +/- $10 vary, Binance is the one platform with over $1 million liquidity on either side. In Ethereum liquidity, Bitget overtook Binance inside a +/- $2 vary, however Binance regained dominance at wider depths, and maintained a 25% liquidity share, in comparison with its 32% share in BTC. For XRP, Binance, Bitget, and Coinbase collectively management 67% of liquidity inside a +/- $0.02 vary.

Within the case of Solana markets, the crypto trade holds round a 20% liquidity share at a +/- $1 vary, whereas for Dogecoin, Binance’s liquidity stays balanced with Bitget, OKX, and Coinbase.

In the meantime, CryptoQuant had beforehand reported Binance rising because the chief in proof-of-reserves (PoR) transparency amongst main crypto exchanges because it maintains a reserve protection constantly above 100% and publishes month-to-month, well timed PoR experiences.

OKX carefully follows by sustaining full capital backing with common month-to-month disclosures. Then again, Coinbase ranked final because it did not publish any PoR experiences regardless of its market dimension

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