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Reading: Will Circle and Tether Soon Face Thousands of Stablecoin Competitors? Unlikely, Says Moody’s
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Your Crypto News Today > News > Crypto > Altcoins > Will Circle and Tether Soon Face Thousands of Stablecoin Competitors? Unlikely, Says Moody’s
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Will Circle and Tether Soon Face Thousands of Stablecoin Competitors? Unlikely, Says Moody’s

June 27, 2025 5 Min Read
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Will Circle and Tether Soon Face Thousands of Stablecoin Competitors? Unlikely, Says Moody’s

Ask any pro-crypto lawmaker or trade chief, and so they’ll inform you stablecoins are about to take over the world.

Earlier this month, the Senate handed a landmark invoice to formally legalize stablecoin issuance in the USA—laws that events concerned have promised will, as soon as signed into regulation, unleash the promise of instantaneous blockchain funds on all corners of the U.S. financial system. 

Crypto leaders have forecasted that after the federal authorities offers the inexperienced gentle, a whole lot of stablecoins—even 1000’s—may quickly flood the market, difficult the dominance of giants Tether (USDT) and Circle (USDC).

However others are much less bullish. Analysts at Moody’s, one of many world’s high credit standing businesses, contend that the present stablecoin hype could also be considerably overblown—and that, even when related laws passes in the USA, quite a few boundaries stand in the best way of the asset’s widespread adoption.

“I do not assume there might be an amazing circulate of latest issuers,” Cristiano Ventricelli, a senior analyst at Moody’s specializing in digital belongings, advised Decrypt. “We will’t overlook that issuing stablecoins is one factor, however having a viable enterprise mannequin for stablecoins is one other.”

Why the warning? It comes all the way down to who boosters say will rush to undertake stablecoins, and why. Two standard sectors invoked lately are institutional finance and main retail. Massive banks will rush to create their very own stablecoins to settle cross-border funds instantaneously, the argument goes, and main retailers will wish to whip up their very own dollar-pegged tokens to dodge pricey fee processing charges.

Each use circumstances face main hurdles, nonetheless, by Ventricelli’s estimation.

Take the large banks. Certain, they may create their very own stablecoins to streamline funds. However creating a brand new dollar-pegged foreign money backed by audited fiat reserves could be time-intensive and dear, when a less complicated treatment like launching tokenized financial institution deposits (not too long ago rolled out by J.P. Morgan and teased by HSBC and Deutsche Financial institution) would possibly do. 

“Do you actually need a stablecoin to try this?” Ventricelli requested of banks looking for to make fee transfers extra environment friendly. “Or do you might have different options?”

Then there’s the matter of retail stablecoins, which will get even thornier. Although the likes of Amazon and Walmart are reportedly investigating whether or not to launch their very own crypto tokens, Ventricelli will not be sure such plans will in the end materialize. 

If high retailers find yourself launching stablecoins to regulate their very own fee rails, shoppers could be left holding far too many alternative tokens—which every will doubtless operate as vouchers inside closed methods, the Moody’s analyst stated. One stablecoin to get your morning espresso at Starbucks. One stablecoin to purchase groceries at Walmart. One other to pay to your on-line purchasing on Amazon.

The scenario would rapidly change into untenable, Ventricelli stated—particularly given the truth that to swap one stablecoin for one more would require strong liquidity swimming pools for each conceivable token pairing. That’s similar to in decentralized finance, or DeFi, the place profitable incentives facilitate the seeding of swimming pools for crypto token pairs.

“If you wish to change one asset for one more, you want a deep market,” Ventricelli stated. “Will we essentially foresee having a [deep] market the place you may change the Amazon stablecoin in opposition to the Walmart stablecoin? Possibly, possibly not.”

If such liquidity swimming pools did not materialize, then the scenario turns into much more convoluted.

“I have to convert the Amazon stablecoin into fiat, after which with fiat purchase the Walmart stablecoin,” Ventricelli stated. “It is exhausting to say that we’re fixing a real-world drawback this manner.”

In latest weeks, doubtless emboldened by the doubtless imminent passage of stablecoin laws in the USA, main gamers round the world have began exploring issuing their very own fiat-pegged crypto tokens. However curiosity and dedication could be two very various things.

“The truth that it is now attainable to do one thing does not essentially imply everybody will rush to do it,” Ventricelli stated. “That is what we hear from the media, but it surely’s not essentially the best way we give it some thought.”

Edited by Andrew Hayward

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