Unserious Inc. has formally acquired Creepz, inserting the Ethereum $NFT model beneath new possession as authentic artist Psychrome returns to direct its inventive revival. Monetary phrases, nonetheless, weren’t disclosed, leaving the transaction’s construction unknown.
The July 23 announcement stated entrepreneur and collector Adam Weitsman is backing the deal, whereas the challenge’s founders will assist the transition.
Psychrome Returns to Rebuild Creepz’s Inventive Route
In line with the disclosure, Psychrome will oversee mental property growth and artistic path. His return restores the artist who created the challenge’s lizard characters, visible identification, and lore, giving the gathering acquainted inventive management after a number of years away from the Lemuria universe.
The announcement additionally highlighted Psychrome’s industrial work involving Nike, Salomon, Disney, Warner Bros., Rovio, and Sneaker Con.
Unserious Inherits Creepz’s Gaming and Media Ambitions
Creepz launched in January 2022 through the $NFT market’s speculative peak. Since then, OpenSea has recorded about 11,100 objects and roughly 27,400 ETH in cumulative quantity.
Nonetheless, the model later expanded past profile-picture collectibles. In 2023, Overlord launched a Spotify pilot that gave holders entry to token-gated playlists.
Creepz additionally entered vogue by means of its “Invasion” clothes assortment with British retailer END. On the similar time, Overlord partnered with Revolving Video games to develop a science-fiction recreation primarily based on the identical universe.
Earlier than the acquisition, Weitsman stated he had bought 636 NFTs representing the challenge’s complete treasury, together with further items from the unique assortment, underscoring his current involvement with the challenge earlier than backing the deal.
Regardless of the possession change, neither occasion defined whether or not current video games, holder advantages, licensing agreements, or the proposed CREEPZ token will proceed unchanged beneath the brand new possession construction.
With Psychrome returning to steer inventive growth and Weitsman backing the acquisition, consideration now turns to how Unserious will form the subsequent part of the Creepz model.
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